Copywriter

About the Role

As a Copywriter, you will concept big ideas driven by insights for our clients’ marketing strategies. We are looking for a conceptual thinker with a sharp pen who loves words as much as their 3:00 PM cafecito breaks. You don’t always skip the ads on YouTube, you know exactly what your favorite commercial is, and your portfolio reflects this passion and personality.

In this role you will join a Creative Director team who will mentor you and stretch your creativity across a range of assignments in a fast-paced and challenging environment. As part of your job, you will support the creative journey from initial strategy implementation to wordsmithing the final client presentation that sells the perfect idea.

Key Responsibilities:

  • Develop creative concepts in partnership with the Art Director.
  • Understand the message the client is seeking to deliver and translating it into persuasive and entertaining copy.
  • With guidance and direction, create across all content platforms from TV commercials, print, digital, social, and experiential.
  • Know and understand the clients’ products, the target audience and vision, as well as competitor activities.
  • Stay in the know of what’s happening in the industry, popular culture, and trends.

Key Requirements:

  • Degree in Creative Writing, Communications, or related subject.
  • Experience in creative copywriting, concepting, and graphic fundamentals.
  • Excellent verbal and written communication skills.
  • Bilingual (Spanish & English).

About alma

alma is a modern culture marketing agency known for highly effective, award-winning segment-led creative campaigns. Working with a broad roster of clients, including McDonald’s, Molson Coors, PepsiCo, Wells Fargo, CVS Health, Google, State Farm and others, alma unlocks culture for brands by harnessing the power of emotional storytelling to move people.

With a team that hails from over 30 countries, the agency has fueled exceptional business growth through creativity, earning 27 Cannes Lions and 10 Effie Awards, as well as numerous One Show, Clio, ANA, and New York Festival Awards. alma has been named to Ad Age’s prestigious A-List six times and has earned “Agency of the Year” titles from El Ojo, El Sol, FIAP, and USH Ideas, all while nurturing a culture of accountability, curiosity, and collaboration. With access to Omnicom’s global network, alma has offices in Miami, Chicago, San Francisco and Tallahassee. To learn more about alma and the agency’s work, visit www.almaad.com, or follow our social accounts at @almaagency.