Publication: Muse by Clio
By: Jessica MacAuley
Date: January 13, 2023
Daniel Correa and Bruno Trad are creative directors at alma, where they craft culture-focused work for global brands like PepsiCo, Google and Molson Coors, as well as local non-profit groups including Change the Ref and Tobacco Free Florida. Most recently, their Better with Pepsi print campaign that launched on National Burger Day became one of the brand’s most shared campaigns of all time. The iconic trio of images went on to become the agency’s most awarded campaign in its history.
We spent two minutes with Daniel and Bruno to learn more about their background, their creative inspirations, and recent work they’ve admired.