The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.
This year, Alma surpassed past years’ records with one Bronze pencil and four merits:
Tobacco Free Florida “Hit Song”
– Radio & Audio: Use of Music – Bronze
– Radio & Audio: Single – Merit
Pure Touch Filters “Conclusions”
– Radio & Audio: Campaign – Merit
– Radio & Audio: Writing – Merit
Free Radicals “Search Responsibly”
– Creative Use of Data: Targeting – Merit
Miami-Dade Animal Services “Dog Carpet”
– Direct Marketing: Non-traditional & Guerrilla Marketing – Shortlist
– Public Relations: Community Building – Shortlist
Tobacco Free Florida “The Reasons”
– Health, Wellness & Pharma: Branded Content – Shortlist
Netflix “Spanish Lessons”
– Creative Use of Data: Real-Time – Shortlist
As a Webby nominee, our “Search Responsibly” campaign for Free Radicals has been singled out as one of the five best in the world in the following Advertising, Media & PR categories: Digital Campaigns and Online Guerrilla & Innovation.